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Problem Statement
We recently faced an issue while working on a Sitecore AI implementation hosted on Netlify.
Our setup was simple. We had deployed the frontend application on Netlify and enabled Sitecore AI embedded personalization. As part of the personalization strategy, we created different page variants based on the user’s country. The expectation was users from different countries should see personalized content to their location.
However, things did not work as expected.
No matter where the user was accessing the site from, the same version of the page was being shown. The personalization rules were not getting applied correctly. At first, it looked like a configuration issue in Sitecore AI, but after checking the rules and setup multiple times, everything seemed fine.


